
What is the Creative Business Institute?
The Creative Business Institute (CBI) is a specialised school committed to fostering Creativity and Innovation. Drawing inspiration from Industry 5.0, Education 5.0, AU Agenda 2063, and NDS1-NDS2, CBI aims to transform local and regional Creativity, Innovation, and Inventiveness into directly applicable skills through a Systematic, Scientific Process (SSP) informed by Cognitive Psychology, Neuroscience, and the TRIZ, CPS and Design Thinking frameworks. The institute seeks to expand knowledge in Applied Creativity and Innovation across various economic sectors and also provides specialised education in Creative Industry disciplines.
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CBI addresses the perceived missing link in Zimbabwe’s (and Africa’s) education system—producing graduates who are not only, intellectually capable, but also able to apply their knowledge to industrial and innovative solutions to drive Zimbabwe toward becoming a highly industrialized nation. This is achieved by focusing on the science and techniques of creativity and innovation, teaching systematic scientific processes already established and utilized in developed economies (Cognitive Psychology, Neuroscience, and the TRIZ, CPS and Design Thinking frameworks). These processes will continue to evolve through CBI’s ongoing research and development programs.
The institute will operate as a hybrid model, combining both brick-and-mortar and digital platforms, offering blended learning and allowing it to scale regionally and globally at a relatively low cost.
Industry 5.0, Education 5.0, AU Agenda 2063, and NDS1-NDS2: These initiatives, emphasize the integration of technology, human-centric approaches, and sustainable development, aligning with CBI’s goals of fostering creativity and innovation. Industry 5.0 focuses on collaboration between humans and smart systems, while Education 5.0 aims to revolutionize learning. NDS1-NDS2 and AU Agenda 2063 are strategic frameworks for socio-economic development in Zimbabwe and Africa. A highly developed creative and innovative intellect is a critical common requirement for the success of all these initiatives.
Transforming Creativity and Innovation into Applicable Skills: Research supports the idea that creativity and innovation can be systematically taught and applied across various industries. Educational models that incorporate scientific methods into creativity training are gaining traction worldwide.
References: Journal of Education and Learning files.eric.ed.gov ; ResearchGate www.researchgate.net; Cambridge International www.cambridgeinternational.org
Hybrid Model (Brick-and-Mortar and Digital): The trend towards hybrid educational models has been accelerating, especially post-pandemic, allowing institutions to reach broader audiences at a lower cost while providing flexible learning options.
Why CBI?
As Zimbabwe advances through NDS1-NDS2 toward its 2030 vision of an empowered, prosperous upper middle-income society, in alignment with the African Union’s Agenda 2063, it becomes clear that achieving these ambitious goals requires decisive actions and a significant shift in mindset and approach to economic and social development. The idea of ‘thinking outside the box’ must become a practical reality. This involves embracing creativity in a more substantial sense, beyond mere clichés.
Creativity and Innovation are the critical differentiators between first-tier industrialized societies and consumptive ones. To bridge this gap, we must enhance our creative and innovative capacity across all industries, not just in the arts and crafts. The ability to conceive new ideas, invent, and innovate is inherently linked to creativity. However, nurturing and developing creative intellect has, thus far, not received adequate attention. Any program aiming for significant shifts in prosperity and overall economic and living conditions must prioritize creativity and innovation as core skills and starting points. The Creative Business Institute approaches creativity and innovation with intention, transforming them from subjective talents into learned, practiced, and intentionally applied skills across all areas of development.
NDS1-NDS2 and Vision 2030: Zimbabwe’s national development strategies and its vision for 2030 emphasize the need for an empowered, industrialized society. Aligning specialized education in Creativity and Innovation with these goals is essential for national progress.
Creativity and Innovation as Differentiators: Creativity and innovation are critical differentiators between industrialized and non-industrialized societies. Countries that invest in fostering creative and innovative capacities tend to achieve higher levels of industrialization and economic growth.
References: worldscientific.com; www.scirp.org; keydifferences.com
Nurturing Creative Intellect: The importance of nurturing creativity is increasingly recognized globally. Educational systems that prioritize creative thinking and problem-solving skills are better positioned to produce graduates who can drive innovation and economic development.
VISION
To be a development centre of Creativity, Innovation, and the cultivation of generative minds for industrial, economic, and social development, in Zimbabwe and the Region. CBI aims to be a leading light in fostering creative intellect and the systematic application of creativity in development.
MISSION
Directly nurture and develop creativity and innovation as fundamental human qualities, empowering individuals to intentionally apply creativity and critical thinking in any career or field. We aim to provide a comprehensive educational experience that combines academic knowledge with practical industry exposure, preparing students to become creative innovative leaders and innovators.
KEY OBJECTIVE
Provide a solution that will assist in enabling the realisation of Zimbabwe and Africa’s industrialisation ambitions by and beyond 2063; in line with Agenda 2063 – The Africa We Want and Industry 5.0.
